Webinar: Staycation Ireland – How Can Brands Capitalise?

20th Aug 2020

Last week we hosted our first travel webinar on ‘Staycation Ireland: How travel brands can capitalise on Ireland’s staycation nation this year.’

During the webinar we discussed;

  • Insights from our recent holiday survey research with entertainment.ie readers.
  • What this new staycation audience means for travel brands in Ireland.
  • How travel brands can effectively target this engaged audience to increase awareness & bookings.

Towards the end of July Packed.House carried out research on the holiday plans of entertainment.ie readers. The results were conclusive, showing how people are planning to spend their holidays in Ireland this year but the majority have yet to book.

Using our research, we have created an audience of those planning to staycation this year. Advertisers can target this audience with ads to increase brand awareness in their target market & increase bookings. To do this please get in touch with [email protected] or [email protected].

If you missed the webinar you can watch it back here.